Frames & Lenses in Fresno

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Eyewear Options for Everyone

We’ve got eyewear options for the entire family in every budget and every style. Our team will help you pick the perfect frames for your face shape and lifestyle needs.

We carry durable frames for kids, funky colors and shapes for trendy teens, and style-savvy classics for office-goers. No matter your needs, we can find you something that fits your prescription and looks good too!

It shouldn’t be stressful to shop for eyewear—we’ll help make it easy by walking you through lens options, frame materials, and more. Come on in and shop for your perfect pair of glasses today.

Our Brands

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ACUVUE

The options are nearly endless when it comes to ACUVUE® brand contact lenses – the #1 contact lens brand in the world. Long-lasting comfort and clear vision can be yours with a contact lens in the ACUVUE® brand family.

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Alcon

Alcon has one mission: to provide innovative products that enhance quality of life by helping people see better. Alcon is and uniquely poised to serve every contact lens wearer by addressing the full life cycle of their needs. Designed in the USA.

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Avulux

Discover Avulux lenses, designed to help manage migraines and light sensitivity. Using patented multi-band precision light filtering, these lenses limit specific wavelengths of light associated with triggering migraines. Enjoy comfortable, clear vision with the help of Avulux lenses.

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Bausch + Lomb

Bausch + Lomb is one of the best-known and most respected American healthcare brands globally, offering the widest and finest range of eye health products including contact lenses and lens care products, pharmaceuticals, intraocular lenses, and other eye surgery products.

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Betsey Johnson

Much like the namesake of this fashion-forward collection, Betsey Johnson eyewear is chock full of personality. Exuberant designs feature the colors, textures, and prints; Betsey became known for her entrance into fashion during the 1960s.

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Coach

Coach is a leading New York design house of modern luxury accessories and lifestyle collections, focusing on superior quality and durability.

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CooperVision

We create and execute innovation that is unmatched in the contact lens industry. There's much more to our story than that, however. You'll find that what sets us apart is how we approach our business. We collaborate, we listen, and we enjoy what we do. Designed in the USA.

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Crizal Sapphire 360 Anti-Glare

Crizal Sapphire 360 lenses help reduce glare from every angle. Whether it’s headlights at night, screens during the day, or sunlight, these lenses minimize reflections, delivering crystal-clear vision. They also offer scratch resistance, water and smudge repellency, and UV protection, helping your lenses stay clean and clear for longer. Crizal Sapphire 360 is the go-to choice for those seeking clarity and durability in their eyewear.

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Dolce & Gabbana

A luxury brand, distinguished by its stylistic originality combined with the superior sartorial content of its creations. The strong identity of the Dolce & Gabbana brand has evolved over the years while always remaining faithful to its inherent standards.

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Emporio Armani

The name Armani has been synonymous with unrivaled Italian style all over the world for over 30 years. Perhaps best known for revolutionizing fashion with his unstructured jacket in the Eighties, Giorgio Armani has continued to define the well dressed ever since.

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Essilor

The world leader in corrective lenses, Essilor, is present in more than 100 countries with a wide range of lenses to suit various lifestyle needs. Protect your eyesight with innovative lenses tailored to your prescription.

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EyeZen (Blue Light Filter)

EyeZen lenses are designed to protect your eyes from the harmful effects of blue light emitted by digital screens. These lenses help reduce eye strain, making them ideal for anyone who spends long hours on their phone, computer, or tablet. EyeZen enhances visual comfort and helps prevent symptoms of digital eye strain like headaches, blurred vision, and fatigue, prioritizing clear, comfortable vision for your modern, tech-focused lifestyle.

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Ferrari Eyewear

Ferrari eyewear embodies the essence of Italian luxury and high-performance design. Each pair reflects the innovation, elegance, and dynamism synonymous with the Ferrari brand. With modern materials and exquisite attention to detail, Ferrari eyewear complements the lifestyle of those who appreciate precision and sophistication. Embrace the spirit of Ferrari.

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Giorgio Armani

The Giorgio Armani brand has an incomparable and timeless sense of style. Armani’s vision of the world of creative design is not just about turning heads, but about leaving a lasting impression. Pure lines, intrinsic elegance, and care for details are the elemental concepts underlying Giorgio Armani’s iconic designs and eyewear styles.

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Giorgio Valmassoi

Frames made with passion by a small family company. Giorgio Valmassoi is known for style, elegance, quality, and comfort. Each pair of glasses is meticulously crafted for excellence. Customized hinges create greater stability and exceptional comfort.

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Gucci

Gucci is one of the most prestigious brands in the fashion and luxury field. Eclectic, romantic, and contemporary, Gucci is now taking a completely modern approach to what fashion is, re-establishing the rules for luxury in the 21st century.

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Hackett

It’s all in the details for Hackett eyewear. From the lenses and spring hinges to the acetate- every last component of this British eyewear collection is crafted with the finest materials and techniques. The designs are for the modern man and take on a timeless look with subtle contemporary hints. The Hackett collection exudes contemporary yet understated style and doesn’t take notice of trends.

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iGreen

iGreen acetate frames combine the lightness of polyamide with the strength of acetate for an optimal balance of comfort and function. All acetate styles are available for customization, offering multiple eye sizes as well as nose pads. All iGreen frames have interchangeable temples allowing you to wear what represents your style best!

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Jimmy Choo

Jimmy Choo eyewear ranges from classical to provocative, with each design showcasing sophisticated detail. Jimmy Choo frames bring a touch of glamour and elegance to everyday life.

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Kate Spade

Kate Spade's eyewear collection features eyeglasses and sunglasses that are flirty and feminine, frames in classic styles and modern shapes with striking prints and bold color palettes. These designs will impress any fashionista.

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Kliik

For men and women who understand the connection between who they are and how they're perceived. Because style is about much more than just a look, it is an opportunity to make a statement.

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Maui Jim

Maui Jim is the fastest growing American maker of premium polarized sunglasses, prescription sunglasses, and ophthalmic frames in the world! It all began in Lahaina, Hawaii, with a need for sunglasses that could eliminate the harsh Hawaiian glare without distorting the colors of the island scenery.

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Nuance Audio

The new invisible hearing solution. Hear better in noisy environments with the all-in-one hearing glasses, for perceived mild to moderate hearing loss. Counting on EssilorLuxottica’s 60+ years of eyewear excellence, Nuance Audio combines sound engineering and world-class smart eyewear design for a stylish, high-tech solution engineered to transform lives.

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Oakley

Oakley invents each new product with a design philosophy called sculptural physics: the discipline of solving problems with science and wrapping them in art. Supported by an infrastructure that includes the latest tools of technology, Oakley engineers and artisans continue to expand the American company’s array of product categories.

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Prada

Innovation is at the core of Prada's success, with no sector escaping the Group's avante garde approach.  Prada casts its creative eye beyond the boundaries of fashion, including art, architecture, cinema and culture as a key reference to the brand's core values.  Prada eyewear is exemplary of the company's well maintained and well-deserved status associated with the brand.

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Prada Linea Rossa

With origins dating back to Prada’s founding in 1913, Prada Linea Rossa eyewear is known for its sponsorships of sailing events (such as the America’s Cup). Sports enthusiasts and athletes worldwide seek Prada Linea Rossa’s style, shapes, and market-leading philosophy.

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Ray-Ban

Ray-Ban has always been durable, comfortable, and attractive from the vintage classics to the present-day trendy American frames. From celebrities to your friends, Ray-Ban is always a favorite.

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Ray-Ban Meta Smart Glasses

Ray-Ban Meta smart glasses are where style meets innovation. These smart glasses are more than just a fashion statement—they're designed to keep you empowered all day long with their sleek case that doubles as a powerhouse charging station. Ray-Ban Meta smart glasses feature a built-in camera to capture precious moments with the push of a button, and the 5-mic array is designed to provide exceptional audio, whether you're listening to music or making calls. Get ready to elevate your multimedia and vision experience.

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Salvatore Ferragamo

Salvatore Ferragamo is an Italian brand with its reputation stemming from creating beautiful Hollywood boots in the ’20s to now encompassing a wide array of accessories.  Their eyewear collections boast sleek, trendy styles while maintaining their Italian fashion heritage.

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Shamir

Founded in 1972, Shamir Optical Industry Ltd. is one of the world’s leading manufacturers of high-quality progressive lenses. Famous for its Innovation, Technological Sophistication and rigorous Quality Assurance practices, Shamir is known for its quick response to changing consumer demands, and its ability to fill custom-design, private label product range orders.

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Shaw Lenses

The SHAW lens process uses a patent-pending method to model eye rotation accurately to predict distortions caused by eyeglasses. We then use that information to design a lens that reduces or eliminates the distortion other lenses can cause.

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Silhouette

Silhouette is the leading manufacturer of high-quality eyewear, with a strong focus on rimless design—a celebrated leader with a unique commitment to design and to manufacture sophisticated eyewear.

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Stuart Weitzman

The Stuart Weitzman eyewear collection combines the iconic elegance and modern sophistication for which the brand is celebrated. Designed in collaboration with Safilo, each frame exudes the timeless style of Stuart Weitzman's luxury footwear and accessories, with sleek, contemporary lines and high-quality materials. From bold, fashion-forward designs to classic shapes with a twist, Stuart Weitzman eyewear is perfect for those who appreciate high-fashion aesthetics in their everyday look.

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Swarovski

Swarovski has brought their crystal elements refined style to the world of eyewear. Their elegant collection features accents with their renowned precision cut crystals, rich colors, and fine craftsmanship. Luxury eyewear has never sparkled so wonderfully.

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TC Charton

The brand was designed to accommodate higher cheekbones, lower nose bridges and other ethnic features that make conventional eyewear impossible or uncomfortable to wear. With over a hundred different frames to choose from, the wearer can have a great fit without having to compromise on style and luxury.

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Timberland

Timberland, a wholly-owned subsidiary of VF Corporation, is a global leader in the design, engineering, and marketing of premium-quality eyewear, footwear, apparel and accessories for consumers who value the outdoors and their time in it.

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Titan Flex

TITANflex frames (under the Tura eyewear umbrella) provide unprecedented performance eyewear for men. Superior memory metal technology combine with the best quality materials at an affordable price point. Every single pair of TITANflex eyeglass frames is super flexible at the bridge and temple points, and ultra light weight. Technology, style, and comfort, for the most discerning man.

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Tom Ford

Tom Ford is the first true luxury brand of the 21st century and places a priority on delivering the highest quality product and the greatest standard of service.

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Tory Burch

Tory Burch is an American lifestyle brand that embodies the personal style and sensibility of its chairman, CEO, and Designer, Tory Burch. Beautiful simple designs, which embody a great look and a comfortable fit.

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Transitions

Quickly adapt from indoor to outdoor lighting in seconds. Living in the moment means not having the time to switch frames when going from different locations. Designed in USA, Transitions® lenses continuously change based on lighting, so you’ll never have swap glasses or suffer from strain headaches again.

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Tura

Tura is a Manhattan-based design house. They have envisioned eyewear as a fashion accessory since 1938. Their brand portfolio includes L.A.M.B., Ted Baker, Lulu Guinness, and more.

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Varilux X Series

Varilux® X Series™, featuring Xtend™ Technology, is Essilor's most advanced progressive lens available from France. In addition to providing sharp vision and smooth transitions at any distance, it extends your vision within arm’s reach, so you no longer have to tilt or angle your head to find your focus.

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Varilux XR Series (Essilor)

Varilux XR series is the first eye-responsive progressive eyeglass lens that provides instant sharpness at every moment of your life. The lenses are customized to your binocular vision needs and focus zones for enhanced clarity.

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Xperio Polarized Lenses

Xperio polarized lenses offer protection and clarity in bright outdoor conditions. These lenses help eliminate glare from reflective surfaces like water, roads, and snow, making them perfect for driving, outdoor sports, and spending time in the sun. Xperio lenses help enhance color perception and contrast while providing UV protection, giving you sharper, more comfortable vision with less strain, no matter where your adventures take you.

Our Location

We’re located inside The Atrium office plaza on E Herndon Ave, with building and parking access from E Warner Ave.

Our Address

  • 1111 E. Herndon Avenue, Suite 101
  • Fresno, CA 93720

Contact Information

Our Hours

  • Monday*: 8:15 AM 5:00 PM
  • Tuesday*: 8:15 AM 5:00 PM
  • Wednesday*: 9:30 AM 5:00 PM
  • Thursday*: 8:15 AM 5:00 PM
  • Friday: 8:15 AM 12:00 PM
  • Saturday: Closed
  • Sunday: Closed
  • *Closed for lunch 12:00 PM – 1:00 PM Monday to Thursday.

Our Brands

General Inquiries

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