Specialty Frames & Lenses in Fresno

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Innovating Lens Technology & Tailored Eyewear in Fresno

At Lifetime Optometric, we know your eyes are unique. That is why we go beyond standard prescriptions and basic frames. We offer innovative lenses and specialty frames that help address specific vision needs while ensuring comfort, fit, and personal style.

Our team has curated a selection of hard-to-find lens technologies and frame styles for a wide range of face shapes, giving you more options for both clarity and comfort. If you have been looking for something different, you might just find it here.

Visit us today at Lifetime Optometric! We can’t wait to pair you with the perfect pair of frames and lenses.

Frames That Fit Your Face & Lifestyle

Not every frame fits every face. We carry a wide range of specialty styles to suit your facial structure, comfort preferences, and style goals.

From frames made to fit a lower nose bridge to rimless frames, and wide or petite frames, we offer a range of options to make sure your glasses fit comfortably without slipping or pinching. We also offer smart frames with integrated technology to enhance your daily experience. 

As well, we offer prescription-ready protective eyewear, so you can feel comfortable and safe whether you’re on the job site or working on a DIY project at home. Learn more about our specialty frame options below.

Low Bridge Fit (Asian Fit)

  • Designed for lower nose bridges and higher cheekbones
  • Prevents slipping and pressure points
  • Brands: TC Charton, Glemaud, Tura
  • Offers more space and comfort for broader face shapes
  • Avoids tightness or pinching
  • Brands: Timberland, Hackett, Riserva, Glemaud, Lulu Guinness, Vision Source Smart
  • Smart frames that combine fashion and function
  • Ideal for those who want to stay connected on the go
  • Brands: Nuance, RayBan Meta
  • Made-to-order with adjustable components
  • Great for patients looking for a truly personal fit
  • Brands: iGreen Hi-Tech, Giorgio Valmassoi

Rimless Frames

  • Lightweight and minimalist
  • Offers a clean, barely-there look
  • Brands: Silhouette, Stepper
  • Slimmer frame options for smaller faces
  • Keeps proportions balanced and stylish
  • Brands: Kliik, Vision Source Smart
  • Prescription-ready protective eyewear
  • Great for work, hobbies, and outdoor tasks
  • Brand: Wiley

Specialty Lenses for Real-Life Comfort

These lenses go beyond a standard prescription. They are designed to support people with specific vision challenges and provide greater comfort throughout the day.

We carry Avulux migraine lenses that filter specific light wavelengths to reduce migraine attacks caused by light sensitivity. We also offer lenses that correct eye misalignment and support eye teaming and binocular vision, such as Shaw Lens and Neurolens.

For those who experience discomfort during long hours on screens, we recommend digital lenses such as XR Track or Eyezen to improve your visual comfort and reduce eye strain while working on a computer. Learn more about our specialty lenses below.

Avulux Migraine Lenses

  • Filters specific wavelengths of light
  • Helps reduce light-triggered migraine symptoms
  • Noninvasive and drug-free
  • Custom prism lenses for people with eye alignment issues
  • Can help with headaches, neck strain, and eye fatigue
  • Personalized to your exact measurements
  • Optimized single-vision lenses designed to reduce eye fatigue
  • Corrects your vision and helps to relax your eyes to prevent digital eye strain
  • Optional blue-violet light filtering

XR Track

  • Designed for people who spend long hours on screens
  • Supports more natural eye movements
  • Helps reduce digital eye fatigue
  • Supports binocular vision and better eye teaming
  • Helpful for people who skip lines while reading or experience visual discomfort
  • Often recommended for children and students
  • Help to slow the progression of myopia in children and teenagers
  • Corrects nearsightedness for clear central vision
  • Available with sun tints to provide additional UV protection for comfortable outdoor vision

Choose Lifetime Optometric for Your Eyewear Needs

Whether you’re searching for relief from migraines or simply want frames that finally fit comfortably, we are here to help. We offer:

  • Thoughtfully curated lens options not widely available elsewhere
  • Specialty frames for a wide range of face shapes and needs
  • A supportive team that helps you find the right fit and function
  • Personalized care for both everyday vision and specific challenges

Visit us today and see for yourself what custom-fit eyewear can do for your vision.

Our Location

We’re located inside The Atrium office plaza on E Herndon Ave, with building and parking access from E Warner Ave.

Our Address

  • 1111 E. Herndon Avenue, Suite 101
  • Fresno, CA 93720

Contact Information

Our Hours

  • Monday*: 8:15 AM 5:00 PM
  • Tuesday*: 8:15 AM 5:00 PM
  • Wednesday*: 9:30 AM 5:00 PM
  • Thursday*: 8:15 AM 5:00 PM
  • Friday: 8:15 AM 12:00 PM
  • Saturday: Closed
  • Sunday: Closed
  • *Closed for lunch 12:00 PM – 1:00 PM Monday to Thursday.

Our Brands

General Inquiries

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